YouTube's 'Lean Back'
Why YouTube's 'Lean Back' Matters
YouTube introduced its new living room play "YouTube Lean Back" in anticipation of the launch of Google TV this fall, on Wednesday, July 7, 2010.
The service is available in beta online and will be built into Google TV. Daisy Whitney, BEET.TV Senior Producer, landed an exclusive video interview with YouTube's Interface Designer Julian Frumar, last Wednesday. They discussed the company's plans to expand Lean Back beyond Google TV and into consumer electronics devices from manufacturers.
"In addition to the partnership opportunities, Lean Back is also designed to be a simpler way to watch YouTube videos on the TV. The service is more intuitive and can recommend personalized videos for users. It can be used in a browser or via a connected TV. Users navigate solely with the keyboard's arrow keys." ~ BEET.TV
Lean Back sounds like another winner! I'm looking forward to its launch.
P.S.: Ladies, isn't YouTube's Interface Designer, Julian Frumar, cute and don't you just love his accent?
